activeQ4 2026 / UGC

Zinger Double Down Dark · Launch

Launch the Zinger Double Down Dark — two Zinger fillets, no bun, dark pepper glaze — to 18–34 Bangkok late-night eaters.

01/10/2026 to 30/11/2026TH · THB

Mook Mukbang

Sb21

เจออเดย์

14
Creators: 4 confirmed; 9
Deliverables: 1 awaiting review; 2.9M
Total reach: First campaign measured for this brand; 102,200.00THB
Committed budget: 2% of 4,200,000.00THB

Agreed, awaiting a contract

Ohm Street FoodTHB 138000

The agent drafts and checks the clauses against the mandate; a human still presses Draft contract, signs, and releases every payment.

BKK Night Owl@bkk.nightowl

Proposed

Fee65,000.00THBwithin mandate

Deliverables: TikTok 20 to 30s · 1 Story · missing 1 × TikTok 30–45s, 2 × Instagram Stories
Usage: 3mo Thailand paid social · differs from mandate (6 months paid social, Thailand only)
Exclusivity: 30 days

Mandate · at most THB 180,000.00 a creator · 1 × TikTok 30–45s, 2 × Instagram Stories, usage: 6 months paid social, Thailand · 6 months paid social, Thailand only · 30d exclusivity

Milestones

On signing · due 08/09/2026Paid on signature32,500.00THB

On content approved · due 30/11/2026Paid when the content is approved32,500.00THB

Deliverables · 2owner BKK Night Owl, managed by Siam Creators

1 Storybriefed · due 18/10/2026
TikTok 20 to 30sbriefed · due 18/10/2026

SignaturesSigned by brand · awaiting agency

Brand · signed by Sachin · 08/09/2026Open the document (print view)

Sb21@sarayut_bunpakhom

Proposed

Fee64,000.00THBwithin mandate

Deliverables: 1 × TikTok 30 to 45s · 2 × Instagram Stories · missing 1 × TikTok 30–45s
Usage: 6 months paid social, Thailand · differs from mandate (6 months paid social, Thailand only)
Exclusivity: 30 days

Mandate · at most THB 180,000.00 a creator · 1 × TikTok 30–45s, 2 × Instagram Stories, usage: 6 months paid social, Thailand · 6 months paid social, Thailand only · 30d exclusivity

Milestones

Signing · due 05/09/2026Paid on signature19,200.00THB

Content approved · due 20/09/2026Paid when the content is approved32,000.00THB

30 days live · due 25/10/2026Paid 30 days after it goes live12,800.00THB

Deliverables

No deal on record for this creator, so nothing to brief against.

SignaturesDrafted

Nobody has signed yet.Open the document (print view)

เจออเดย์@jjay_allday

Settled

Fee96,000.00THBwithin mandate

Deliverables: 1 × TikTok 30 to 45s · 2 × Instagram Stories · missing 1 × TikTok 30–45s
Usage: 6 months paid social, Thailand · differs from mandate (6 months paid social, Thailand only)
Exclusivity: 30 days

Mandate · at most THB 180,000.00 a creator · 1 × TikTok 30–45s, 2 × Instagram Stories, usage: 6 months paid social, Thailand · 6 months paid social, Thailand only · 30d exclusivity

Milestones

Signing · due 25/08/2026Paid on signature28,800.00THB

Content approved · due 10/09/2026Paid when the content is approved48,000.00THB

30 days live · due 10/10/2026Paid 30 days after it goes live19,200.00THB

Deliverables · 2owner เจออเดย์, managed by Siam Creators

TikTok 20 to 30s · no bun, two Zingersbriefed · due 20/10/2026
IG reel · teaser cutbriefed · due 22/10/2026

SignaturesSigned by all parties

Brand · signed by Sachin Singh · 25/08/2026Agency · signed by Sachin · 04/09/2026Open the document (print view)

Mook Mukbang@mook.mukbang

Settled

Fee175,000.00THBwithin mandate

Deliverables: 1 × TikTok 30 to 45s · 2 × Instagram Stories · missing 1 × TikTok 30–45s
Usage: 6 months paid social, Thailand · differs from mandate (6 months paid social, Thailand only)
Exclusivity: 30 days

Likeness licence

Scope: KFC Thailand · Zinger Double Down Dark · Thailand social
Term: 6 months
Formats: 9:16 pre-live promo · 9:16 post-live highlight · 1:1 product explainer
Disclosure: Required on every publish

40,000.00THBRevocable by the creator at any time. Dependent cuts are withdrawn with it.

Mandate · at most THB 180,000.00 a creator · 1 × TikTok 30–45s, 2 × Instagram Stories, usage: 6 months paid social, Thailand · 6 months paid social, Thailand only · 30d exclusivity

Milestones

Signing · due 21/09/2026Paid on signature52,500.00THB

Content approved · due 29/09/2026Paid when the content is approved87,500.00THB

30 days live · due 30/10/2026Paid 30 days after it goes live35,000.00THB

Deliverables · 3owner Mook Mukbang, managed by Siam Creators

TikTok 30 to 45s · first bite at midnightapproved · due 14/10/2026
Story set (3) · behind the scenesapproved · due 15/10/2026
IG reel · repost cutin production · due 18/10/2026

SignaturesSigned by all parties

Brand · signed by Sachin Singh · 21/08/2026Agency · signed by Sachin · 07/09/2026Open the document (print view)

The crew

Connecting

Orchestrator listening, last beat 04:38

Compliance & Brand Safety Agent · SentinelliveWaiting on you

cost 0.80USD / 5.00USDconsole

Discovery Agent · Huginn-ScoutliveIdle

cost 0.46USD / 5.00USDconsole

Comms & Negotiation Agent · Muninn-VoiceliveIdle

cost 0.45USD / 5.00USDconsole

Waiting on you · 2

Compliance & Brand Safety Agent · Sentinel asks · request changes to a cut

Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.

live

Reshoot the product as it is sold: two Zinger fillets, no bun, dark pepper glaze. The current cut shows a black sesame bun above and below the filling from frame 1s to the end, and from frame 3s it also carries lettuce and tomato. A no-bun product cannot launch on a bunned hero shot.
/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)
Show the two crumbed Zinger fillets clearly. The cut face at frame 4s and frame 5s reads as a single rolled and sliced chicken piece, which rule 1 treats as showing a different chicken product as the Double Down Dark.
/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)
Put the creator on camera taking the first bite, in a real late-night Bangkok street food setting. As filed there is no face, no eating and no bite in the whole clip: just a gloved hand placing the bun at about frame 0.5s against a studio backdrop.
campaign brief, Zinger Double Down Dark Launch (creators show the first bite as a moment, not a stunt)
Include KFC branding. No logo, packaging or livery appears in any frame, so nothing identifies the advertiser.
campaign brief, Zinger Double Down Dark Launch
File the full deliverable. What was supplied runs 5.04 seconds against the contracted 30 to 45 second TikTok. If a longer master already exists, send that version through instead.
campaign mandate, deliverables (1 x TikTok 30 to 45s)
Send the caption text and a screenshot showing the TikTok paid-partnership toggle switched on. Neither reached this review, so the disclosure could not be checked. The caption must be Thai first and carry #โฆษณา in the first line, not below the fold.
/mnt/memory/brand-rules/platform/tiktok-branded-content.md and /mnt/memory/brand-rules/kfc-th/brand-rules.md (Disclosure, rule 6; Voice, rule 8)
Confirm the audio. The filed file has no audio track at all, so the music could not be checked against the licensed or platform-library requirement. Send the cut with its final sound, and name the track and its source.
/mnt/memory/brand-rules/kfc-th/brand-rules.md (Music and rights, rule 9)
Confirm the footage is the creator's own capture. The build is not continuous: lettuce appears at frame 2s, tomato at frame 3s, and the filling becomes a rolled cross section by frame 4s, which is what stitched or generated footage looks like rather than one filmed first bite.
/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)

Comms & Negotiation Agent · Muninn-Voice asks · propose deal terms

Proposes THB 105000 to creator bkk.nightowl.

live

105000

Ledger

Compliance & Brand Safety Agent · Sentinel · request changes to a cutwaiting on you43m ago
Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.
event
Compliance & Brand Safety Agent · Sentinel said43m ago
Scan saved. Now requesting the changes, each tied to its rule.
Compliance & Brand Safety Agent · Sentinel · save compliance scanlive43m ago
Saves a fail compliance scan for “Street food guy tries the Double Down Dark”.
event
Compliance & Brand Safety Agent · Sentinel said43m ago
I have everything I need. Both memory stores are read-only for agents, so there is nothing for me to persist there. Saving the scan now.
Compliance & Brand Safety Agent · Sentinel said45m ago
No on-screen text anywhere in the clip. Let me check whether the roster names this creator, then save findings to memory.
Compliance & Brand Safety Agent · Sentinel said46m ago
Let me check densely for any on-screen text or disclosure sticker I might have missed between the one-second marks.
Compliance & Brand Safety Agent · Sentinel said46m ago
Frame 1s already shows a problem: a burger with a bun. Let me read the rest.
Compliance & Brand Safety Agent · Sentinel said46m ago
Seven frames extracted. Reading each one.
Compliance & Brand Safety Agent · Sentinel said46m ago
No audio track at all, so nothing could be heard. Extracting frames now.
Compliance & Brand Safety Agent · Sentinel said46m ago
Real footage: 5.04s, 720x1280, 24fps. Let me confirm the audio stream situation and extract frames.
Compliance & Brand Safety Agent · Sentinel said47m ago
The transcription service says this item is a still image with no footage, yet a clip.mp4 is mounted. Let me probe the actual file before trusting either.
Compliance & Brand Safety Agent · Sentinel · transcribe clipsimulated47m ago
Transcribes the speech in the clip for “Street food guy tries the Double Down Dark” (Fabulate transcription).
event