KFC ThailandCampaigns
activeQ4 2026 / UGC

Zinger Double Down Dark · Launch

Launch the Zinger Double Down Dark — two Zinger fillets, no bun, dark pepper glaze — to 18–34 Bangkok late-night eaters.

01/10/2026 to 30/11/2026TH · THB
Mook Mukbang, portrait
Mook Mukbang
Sb21, portrait
Sb21
เจออเดย์, portrait
เจออเดย์
14
Creators
4 confirmed
9
Deliverables
1 awaiting review
2.9M
Total reach
First campaign measured for this brand
102,200.00THB
Committed budget
2% of 4,200,000.00THB
Platform

Fabulate Agent Cloud

ConnectedOrchestrator listening, last beat 05:31
Plan

No plan has been written for kfc-zinger-ugc yet. Start the Campaign Agent from the crew rail and it will save one here before it delegates.

Waiting on you · 2

Compliance & Brand Safety Agent · Sentinel asks · request changes to a cut

Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.

liveProposed
Reversibility
Reversible
Asked
in the agent's own thread
  1. Reshoot the product as it is sold: two Zinger fillets, no bun, dark pepper glaze. The current cut shows a black sesame bun above and below the filling from frame 1s to the end, and from frame 3s it also carries lettuce and tomato. A no-bun product cannot launch on a bunned hero shot.

    /mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)
  2. Show the two crumbed Zinger fillets clearly. The cut face at frame 4s and frame 5s reads as a single rolled and sliced chicken piece, which rule 1 treats as showing a different chicken product as the Double Down Dark.

    /mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)
  3. Put the creator on camera taking the first bite, in a real late-night Bangkok street food setting. As filed there is no face, no eating and no bite in the whole clip: just a gloved hand placing the bun at about frame 0.5s against a studio backdrop.

    campaign brief, Zinger Double Down Dark Launch (creators show the first bite as a moment, not a stunt)
  4. Include KFC branding. No logo, packaging or livery appears in any frame, so nothing identifies the advertiser.

    campaign brief, Zinger Double Down Dark Launch
  5. File the full deliverable. What was supplied runs 5.04 seconds against the contracted 30 to 45 second TikTok. If a longer master already exists, send that version through instead.

    campaign mandate, deliverables (1 x TikTok 30 to 45s)
  6. Send the caption text and a screenshot showing the TikTok paid-partnership toggle switched on. Neither reached this review, so the disclosure could not be checked. The caption must be Thai first and carry #โฆษณา in the first line, not below the fold.

    /mnt/memory/brand-rules/platform/tiktok-branded-content.md and /mnt/memory/brand-rules/kfc-th/brand-rules.md (Disclosure, rule 6; Voice, rule 8)
  7. Confirm the audio. The filed file has no audio track at all, so the music could not be checked against the licensed or platform-library requirement. Send the cut with its final sound, and name the track and its source.

    /mnt/memory/brand-rules/kfc-th/brand-rules.md (Music and rights, rule 9)
  8. Confirm the footage is the creator's own capture. The build is not continuous: lettuce appears at frame 2s, tomato at frame 3s, and the filling becomes a rolled cross section by frame 4s, which is what stitched or generated footage looks like rather than one filmed first bite.

    /mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)
Comms & Negotiation Agent · Muninn-Voice asks · propose deal terms

Proposes THB 105000 to creator bkk.nightowl.

liveProposed
Reversibility
Reversible
Asked
in the agent's own thread

105000

Ledger

  1. Compliance & Brand Safety Agent · Sentinel · request changes to a cutwaiting on you

    Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.

  2. Compliance & Brand Safety Agent · Sentinel said

    Scan saved. Now requesting the changes, each tied to its rule.

  3. Compliance & Brand Safety Agent · Sentinel · save compliance scanlive

    Saves a fail compliance scan for “Street food guy tries the Double Down Dark”.

  4. Compliance & Brand Safety Agent · Sentinel said

    I have everything I need. Both memory stores are read-only for agents, so there is nothing for me to persist there. Saving the scan now.

  5. Compliance & Brand Safety Agent · Sentinel said

    No on-screen text anywhere in the clip. Let me check whether the roster names this creator, then save findings to memory.

  6. Compliance & Brand Safety Agent · Sentinel said

    Let me check densely for any on-screen text or disclosure sticker I might have missed between the one-second marks.

  7. Compliance & Brand Safety Agent · Sentinel said

    Frame 1s already shows a problem: a burger with a bun. Let me read the rest.

  8. Compliance & Brand Safety Agent · Sentinel said

    Seven frames extracted. Reading each one.

  9. Compliance & Brand Safety Agent · Sentinel said

    No audio track at all, so nothing could be heard. Extracting frames now.

  10. Compliance & Brand Safety Agent · Sentinel said

    Real footage: 5.04s, 720x1280, 24fps. Let me confirm the audio stream situation and extract frames.

  11. Compliance & Brand Safety Agent · Sentinel said

    The transcription service says this item is a still image with no footage, yet a clip.mp4 is mounted. Let me probe the actual file before trusting either.

  12. Compliance & Brand Safety Agent · Sentinel · transcribe clipsimulated

    Transcribes the speech in the clip for “Street food guy tries the Double Down Dark” (Fabulate transcription).

  13. Compliance & Brand Safety Agent · Sentinel said

    Rules read. Now checking brand health and extracting frames.

  14. Compliance & Brand Safety Agent · Sentinel said

    Now reading all five rule files in full.

  15. Compliance & Brand Safety Agent · Sentinel · get campaignsimulated

    Reads campaign state.

  16. Compliance & Brand Safety Agent · Sentinel said

    I'll start by reading the campaign brief, the brand rules, and checking the media.

  17. platform said

    ERROR mcp_authentication_failed_error: MCP server 'cultural-intelligence' initialize failed: server rejected the static bearer token · verify the credential value

  18. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  19. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  20. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  21. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  22. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  23. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  24. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  25. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  26. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  27. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  28. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  29. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  30. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  31. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  32. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  33. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  34. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  35. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  36. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  37. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  38. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  39. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  40. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  41. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  42. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  43. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  44. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  45. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  46. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  47. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  48. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  49. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  50. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  51. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  52. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  53. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  54. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  55. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  56. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  57. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  58. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  59. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  60. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  61. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  62. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  63. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  64. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  65. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  66. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  67. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  68. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  69. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  70. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  71. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  72. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  73. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  74. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  75. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  76. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  77. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  78. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  79. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  80. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  81. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  82. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  83. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  84. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  85. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  86. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  87. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  88. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  89. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  90. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  91. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  92. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  93. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  94. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  95. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  96. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  97. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  98. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  99. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  100. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  101. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  102. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  103. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  104. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  105. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  106. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  107. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  108. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  109. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  110. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  111. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  112. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  113. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  114. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  115. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  116. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  117. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

  118. platform said

    This session went quiet (no event for 48s) and there is no recording for this agent to fall back to. It is still live.

  119. platform said

    This session went quiet (no event for 49s) and there is no recording for this agent to fall back to. It is still live.

  120. platform said

    This session went quiet (no event for 47s) and there is no recording for this agent to fall back to. It is still live.

The crew

  • Campaign Agent · OdinFabulate reasoning · L · high · coordinatorgates: none
  • Discovery Agent · Huginn-ScoutFabulate reasoning · L · mediumgates: send prospect list
  • Comms & Negotiation Agent · Muninn-VoiceFabulate reasoning · L · highgates: send a message, propose deal terms
  • Compliance & Brand Safety Agent · SentinelFabulate reasoning · L · highgates: request changes to a cut, approve for publish
  • BrandSync Agent · WatchFabulate reasoning · S · lowgates: none
  • Content Intelligence Agent · PrismFabulate reasoning · L · mediumgates: none
  • Producer Agent · ForgeFabulate reasoning · L · mediumgates: generate cut
  • Ads Agent · AmplifyFabulate reasoning · L · mediumgates: publish ad
  • Ads Optimisation Agent · TunerFabulate reasoning · L · mediumgates: none
  • Contracts & Payments Agent · LedgerFabulate reasoning · L · mediumgates: sign contract, release payment
  • Live Commerce Agent · StagehandFabulate reasoning · L · lowgates: put an offer on the live room, answer a viewer

7 sessions on this campaign.