KFC ThailandAgentsCrew

The crew

0 running

Every agent has a named job, a gate on every consequential move, and a ledger of what it did for whom.

Fabulate Agent Cloud connected16 sessions on record · 146 actions loggedBrandSync runs hourly for one brand; every other workspace runs it by handlast crew activity 08/09/2026 04:33

What the crew handed back in September

Time given back this month37 h 24 m134 settled actions × the manual baseline for each tool. 6 settled actions had no baseline and counted as zero.
Cost avoidedUSD 1,68337 h 24 m at USD 45/h (blended campaign-manager hour) = USD 1,683.agent spend USD 12.77 · from session usage on 16 sessions · 132× the spend
Hours given back per day · last 14 days
26/08/2026 · 0 m27/08/2026 · 0 m28/08/2026 · 0 m29/08/2026 · 0 m30/08/2026 · 0 m31/08/2026 · 0 m01/09/2026 · 0 m02/09/2026 · 0 m03/09/2026 · 5 h 49 m04/09/2026 · 21 h 2 m05/09/2026 · 0 m06/09/2026 · 0 m07/09/2026 · 8 m08/09/2026 · 10 h 25 m
26/08/2026best day 21 h 2 mtoday
A day with no settled work is an empty day, not a curve through it.

Basis · Fabulate baseline · editable. Only settled actions count: a proposal nobody approved gave nobody their afternoon back. Every baseline is one editable number, and every tool’s assumption is printed in the table below.

Human in the loop

Approved5of 5 decided
Edited, then approved0a human rewrote the input first
Denied0the gate did its job
Median time to decide0 minproposed, then decided

6 gated actions waiting on a human right now. Counted from the action timestamps in the ledger: no survey, no estimate.

Where the hours came from

ToolCallsTime backBaseline
creator report4715 h 40 m20 min pulling and reading one audience report
creator search3313 h 45 m25 min of manual creator research per search
save prospect list53 h 20 m40 min building and writing up a ranked shortlist
content metrics101 h 20 m8 min exporting and joining platform metrics
propose deal terms21 h30 min benchmarking and writing one offer
save compliance scan145 m45 min watching a cut against brand and platform rules
get campaign1734 m2 min gathering campaign state from four places
get roster1030 m3 min reading the roster and its latest state
send a message112 m12 min drafting one outreach message per creator

The crew · 11 agents

0 of the last 10 sessions replayedEach mark is generated from the agent’s codename: an agent is not a person, so it does not get a face.
Campaign AgentOdin

Runs the campaign: plans it, hands work to the specialists, brings it back to you.

reads only · raises no gate itselfraises gates through its crew
Waiting on a human · 3Fabulate reasoning · L · high effort9 h 13 m back
Discovery AgentHuginn-Scout

Turns a brief into a ranked shortlist of creators, with the evidence attached.

gate · send prospect list
IdleFabulate reasoning · L · medium effort25 h 3 m back
Comms & Negotiation AgentMuninn-Voice

Writes the outreach and negotiates inside your mandate. You send every message.

gate · send a messagegate · propose deal terms
Waiting on a human · 1Fabulate reasoning · L · high effort1 h 32 m back
Compliance & Brand Safety AgentSentinel

Watches every cut against the brand and platform rules, frame by frame.

gate · request changes to a cutgate · approve for publish
Waiting on a human · 1Fabulate reasoning · L · high effort47 m back
BrandSync AgentWatch

Reads the brand's channels, rivals and category and flags what matters. The hourly schedule covers one brand; every other workspace runs it by hand, for its own brand only.

reads only · raises no gate itself
Last run 07/09/2026 23:04Fabulate reasoning · S · low effort0 actions
Content Intelligence AgentPrism

Explains why content performed, and what to make more of.

reads only · raises no gate itself
IdleFabulate reasoning · L · medium effort40 m back
Producer AgentForge

Turns the brief into a shot list and generates cuts on your approval.

gate · generate cut
Never run · started from the brief in Content HubFabulate reasoning · L · medium effort0 actions
Ads AgentAmplify

Finds the organic winners and proposes the paid plan behind them.

gate · publish ad
Never run · started from a winner in the Ads HubFabulate reasoning · L · medium effort0 actions
Ads Optimisation AgentTuner

Reads a week and a month of paid performance every morning and proposes what to pause, scale or shift, with the numbers. You decide each one.

gate · pause an adgate · raise a daily budgetgate · change a daily budgetgate · refresh a creative
Never run · started from Ads Hub, Optimisation, with Run now (and the morning schedule)Fabulate reasoning · L · medium effort0 actions
Contracts & Payments AgentLedger

Drafts the contracts, schedules the milestones, queues the payouts.

gate · sign contractgate · release paymentgate · propose commercial change
Never run · started from an agreed deal in ContractsFabulate reasoning · L · medium effort0 actions
Live Commerce AgentStagehand

Sits beside the presenter on a live stream and proposes offers to approve with a tap.

gate · put an offer on the live roomgate · answer a viewer
Waiting on a human · 1Fabulate reasoning · L · low effort9 m back

Recent sessions

Cost is what the platform reported for that session, not an estimate.
  1. Prism · Compare KFC Thailand vs McDonald's Thailand for the last 90
    Content Intelligence Agent · Prism · Midnight Zinger Live · TikTok Shop · 08/09/2026 04:00 · live
    1.06USD
  2. Stagehand · room_midnight
    Live Commerce Agent · Stagehand · Midnight Zinger Live · TikTok Shop · 08/09/2026 03:58 · live
    0.07USD
  3. Compliance · KFC Thailand · Street food guy tries the Double Down Dark
    Compliance & Brand Safety Agent · Sentinel · Zinger Double Down Dark · Launch · 08/09/2026 03:51 · live
    0.80USD
  4. Discovery · Midnight Zinger Live · TikTok Shop
    Discovery Agent · Huginn-Scout · Midnight Zinger Live · TikTok Shop · 08/09/2026 02:34 · live
    1.35USD
  5. Stagehand · room_midnight
    Live Commerce Agent · Stagehand · Midnight Zinger Live · TikTok Shop · 07/09/2026 01:10 · live
    0.01USD
  6. Stagehand · room_midnight
    Live Commerce Agent · Stagehand · Midnight Zinger Live · TikTok Shop · 07/09/2026 01:09 · live
    0.01USD
  7. Discovery · kfc-zinger-ugc
    Discovery Agent · Huginn-Scout · Zinger Double Down Dark · Launch · 04/09/2026 06:02 · live
    0.46USD
  8. Negotiation · Eve Jirayu
    Comms & Negotiation Agent · Muninn-Voice · Festive -Mania · 04/09/2026 05:54 · live
    0.25USD
  9. Plan · Festive -Mania
    Campaign Agent · Odin · Festive -Mania · 04/09/2026 05:54 · live
    0.34USD
  10. Campaign Agent · kfc-zinger-affiliate
    Campaign Agent · Odin · Zinger code · always on · 04/09/2026 04:56 · live
    3.91USD
  11. Negotiation · Ohm Street Food
    Comms & Negotiation Agent · Muninn-Voice · Zinger Double Down Dark · Launch · 04/09/2026 04:53 · live
    0.45USD
  12. Negotiation · Ohm Street Food
    Comms & Negotiation Agent · Muninn-Voice · Zinger Double Down Dark · Launch · 04/09/2026 04:52 · live
    0.28USD