activeQ4 2026 / UGC
Zinger Double Down Dark · Launch
Launch the Zinger Double Down Dark — two Zinger fillets, no bun, dark pepper glaze — to 18–34 Bangkok late-night eaters.



- 14
- Creators
- 4 confirmed
- 9
- Deliverables
- 1 awaiting review
- 2.9M
- Total reach
- First campaign measured for this brand
- 102,200.00THB
- Committed budget
- 2% of 4,200,000.00THB
All tasks on this campaign
Decide gateOpen
Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.
KFC Thailand · Zinger Double Down Dark · Launch
Detail
compliance asks to run request changes to a cut. Approve, edit or deny here or from the Inbox; either settles both the gate and this task.
This task fronts a gate
compliance asks · request changes · reversible
Sends 8 change requests to the creator of “Street food guy tries the Double Down Dark”.
What the agent proposed
{
"changes": [
{
"change": "Reshoot the product as it is sold: two Zinger fillets, no bun, dark pepper glaze. The current cut shows a black sesame bun above and below the filling from frame 1s to the end, and from frame 3s it also carries lettuce and tomato. A no-bun product cannot launch on a bunned hero shot.",
"frame_s": 1,
"rule_ref": "/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)"
},
{
"change": "Show the two crumbed Zinger fillets clearly. The cut face at frame 4s and frame 5s reads as a single rolled and sliced chicken piece, which rule 1 treats as showing a different chicken product as the Double Down Dark.",
"frame_s": 4,
"rule_ref": "/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)"
},
{
"change": "Put the creator on camera taking the first bite, in a real late-night Bangkok street food setting. As filed there is no face, no eating and no bite in the whole clip: just a gloved hand placing the bun at about frame 0.5s against a studio backdrop.",
"frame_s": 2,
"rule_ref": "campaign brief, Zinger Double Down Dark Launch (creators show the first bite as a moment, not a stunt)"
},
{
"change": "Include KFC branding. No logo, packaging or livery appears in any frame, so nothing identifies the advertiser.",
"frame_s": 3,
"rule_ref": "campaign brief, Zinger Double Down Dark Launch"
},
{
"change": "File the full deliverable. What was supplied runs 5.04 seconds against the contracted 30 to 45 second TikTok. If a longer master already exists, send that version through instead.",
"rule_ref": "campaign mandate, deliverables (1 x TikTok 30 to 45s)"
},
{
"change": "Send the caption text and a screenshot showing the TikTok paid-partnership toggle switched on. Neither reached this review, so the disclosure could not be checked. The caption must be Thai first and carry #โฆษณา in the first line, not below the fold.",
"rule_ref": "/mnt/memory/brand-rules/platform/tiktok-branded-content.md and /mnt/memory/brand-rules/kfc-th/brand-rules.md (Disclosure, rule 6; Voice, rule 8)"
},
{
"change": "Confirm the audio. The filed file has no audio track at all, so the music could not be checked against the licensed or platform-library requirement. Send the cut with its final sound, and name the track and its source.",
"rule_ref": "/mnt/memory/brand-rules/kfc-th/brand-rules.md (Music and rights, rule 9)"
},
{
"change": "Confirm the footage is the creator's own capture. The build is not continuous: lettuce appears at frame 2s, tomato at frame 3s, and the filling becomes a rolled cross section by frame 4s, which is what stitched or generated footage looks like rather than one filmed first bite.",
"frame_s": 3,
"rule_ref": "/mnt/memory/brand-rules/kfc-th/brand-rules.md (Product truth, rule 1)"
}
],
"content_id": "ct_ohm_street"
}Deciding here settles the gate and this task together. Nothing runs until you decide.
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