Reporting
The content first, the numbers as captions. Every figure carries the rows it was computed from.
KFC Thailand: what it sold
Store connection
No Fabulate Commerce credentials in the server environment — the catalogue is data/commerce/catalogue.json.
Nothing here claims to be the merchant's real sales. The rows below are the ones this workspace holds, marked with the mode they were created in; a figure marked simulated was generated from the local catalogue so the surface could be built and read.
Connecting the store fills this page with the merchant's own rows, and this block disappears.
Revenue & value
- Revenue
- 24,378.30THB
- Orders
- 40
- Average order value
- 609.46THB
- Units
- 75
- Commission settled
- 7,170.00THB
order totals summed across every order placed inside last 30 days
count of order rows inside last 30 days
revenue ÷ order count, per source and overall
sum of line item quantities
settled creator-side commission rows on the money ledger, dated inside last 30 days. Money that has actually moved
| Source | Orders | Revenue | Average order | Share |
|---|---|---|---|---|
| Live commerce | 13 | 10,853.00THB | 834.85THB | 45% |
| Affiliate | 27 | 13,525.30THB | 500.94THB | 55% |
Source is how the sale was attributed at the time it landed, recorded on the order itself rather than modelled afterwards.
Orders over time
Count of order rows per calendar day (UTC) inside last 30 days.
Sum of order totals per day. Plotted as a number, not as Money, because full precision is used for every figure you can act on, in the tables above and below.
Top products
6 distinct line items| Product | SKU | Units | List price | Revenue |
|---|---|---|---|---|
Midnight Bucket · 8 pc | MIDNIGHT-8 | 21 | 549.00THB | 11,529.00THB |
Double Down Dark Bucket · 6 pc | ZDD-BUCKET-6 | 11 | 599.00THB | 6,589.00THB |
Original Recipe · 5 pc | ORIG-5 | 9 | 329.00THB | 2,961.00THB |
Zinger Double Down Dark | ZDD-DARK | 18 | 159.00THB | 2,862.00THB |
Hot & Spicy Wings · 6 pc | WINGS-6 | 10 | 189.00THB | 1,890.00THB |
Zinger Burger | ZINGER-1 | 6 | 99.00THB | 594.00THB |
Units and revenue are aggregated from the line items on each order; list price comes from the mirrored catalogue and may differ from what was charged.
Codes & creators
| Code | Creator | Campaign | Clicks | Orders | Conversion | Revenue | Commission owed | State |
|---|---|---|---|---|---|---|---|---|
| MIDNIGHT-MOOK15 |  Mook Mukbang | Midnight Zinger Live · TikTok Shop | 177 | 13 | 7.3% | 10,853.00THB | 1,627.95THB | activesimulated |
| ZINGER-NONG15 |  Nong Eats | Zinger code · always on | 423 | 8 | 1.9% | 4,365.60THB | 523.87THB | activesimulated |
| ZINGER-BEAMB50 | Beam Plays | Zinger code · always on | 544 | 8 | 1.5% | 3,453.00THB | 345.30THB | activesimulated |
| ZINGER-FERN10 |  Fern Fit | Zinger code · always on | 211 | 3 | 1.4% | 2,621.70THB | 209.74THB | activesimulated |
| ZINGER-KWAN15 |  Kwan Daily | Zinger code · always on | 594 | 4 | 0.7% | 1,890.40THB | 189.04THB | activesimulated |
| ZINGER-PLOY20 |  Ploy S. | Zinger code · always on | 875 | 3 | 0.3% | 1,005.60THB | 100.56THB | activesimulated |
| ZINGER-PIMPIMFREE | Pim's Kitchen | Zinger code · always on | 301 | 1 | 0.3% | 189.00THB | 18.90THB | activesimulated |
clicks, orders and revenue as recorded on the discount code itself: the store's own counters, not re-derived from the orders
Conversion = orders ÷ clicks on the code row. Commission owed = the discount code's revenue × its commission rate, shown as approved rather than settled: what is owed on those figures, not what has been paid.
Live rooms
| Room | State | Peak viewers | GMV reported by the room | Attributed orders | Attributed revenue |
|---|---|---|---|---|---|
| Midnight Zinger Live | live | 0 | 10,853.00THB | 13 | 10,853.00THB |
Two different assertions sit side by side on purpose: GMV is what the room itself reported, attributed revenue is the sum of order rows carrying this room's id. They will not always agree, and the gap is information.